MINDSET, MONEY AND FREEDOM

3 Things to Change Your Life…

by Brendan Chaplin

Hey friend,

This one hits hard. I want to say at the start that I say everything here with 100% love. I want you to win. It’s my sole mission for you.

And if you are triggered by this I can deal with that if it gets you to take action.

Let’s make a deal. Read the newsletter right to the end. Take 3 deep breaths. And if you feel like it’s time to make a change instead of just carrying on with your day and then forgetting this moment message me in the moment (or reply to the email however you’re reading this) and tell me your story.

Otherwise how the hell will you ever move forwards?

I’ve got your back.

Come on, let’s go.

BC. Xx

MINDSET : 

I remember coaching a client a few years ago and I said to them “be careful you don’t mix up your values with excuses”. He looked at me blankly…

Well it can be explained by some sage advice from Mr Jim Carrey in his 2014 acceptance speech today. Listen hard:

1. Fear is going to be a player in your life, but you get to decide how much."

2. "So many of us choose our paths out of fear disguised as practicality. What we really want seems impossibly out of reach and ridiculous to expect."

Powerful stuff. Why? Because YOU get to decide. You either let fear paralyse and ruin your life or you lean in and f***ing go for it anyway! (I don’t normally swear but this warrants it).

I need you to hear what I am saying loud and clear. Consider what you are scared of right now whether it’s:

1. Doing a bungee jump.

2. Quitting your job.

3. Investing in that course.

4. Upping your prices.

5. Letting go of stuff you hate so you can grab hold of stuff you love.

The reason(s) for not doing it will always be there. You will make practical justifications AFTER the event. Your values WILL be used as excuses. You will suddenly adopt a mindset of “I don’t want it anyway” or ”it’s selfish” or “too expensive” and that’s not how you live your life. Or you don’t believe in it or some other BS like that.

You are running away and you know it.

Let’s make an important distinction. Whether or not you do the bungee jump is not going to radically change your life. But not taking control of your life today, leaning into your fears and taking some risks will absolutely make your future self bitter, angry, sad, and depressed.

I don’t want that for you, I want you to win.

Your next move: Start by calling out your own BS. Or hiring someone who will do it for you.

MONEY:

A mini business breakdown. I have a client who when he began with me was training one wealthy foreign but London based businessman and family man. He did a great job but he wanted more. It was the classic session by session stuff.

We talked. Turned out he was doing a lot more for the whole family but not charging for it. Helping train the wife. Giving advice to them on the children’s sports coaching and more. Some months with the sessions it was getting to around £800-1000 per month.

We worked on his system. What he was offering. How it worked. What the true value actually was.

What we created was epic…..

Enter ‘the family health concierge’.

The service was extended to similar families. Truly bespoke.

Delivering their best work. Remember that term? Most coaches have given up delivering it because they take the easy time for money trade.

Now? His service is multi-thousands per month. 4-8 clients at any one time. Referral based. Network based. You won’t see them on Facebook or instagram doing selfies. They don’t need to.

General income around the £12k month mark DELIVERING THEIR BEST WORK!!!!

Let’s dispel a myth. There is a client out there that will not just pay thousands they will pay 25, 50 or even 100k A YEAR for that service. (The worlds most expensive car wash costs 100k).

You are quitting too early in your search to find them. If you want to quit that’s fine. But that means you can’t moan about it.

Have the courage to pursue your real goals and let go of the stuff you don’t want anymore.

FREEDOM:

Who is the person that lives the life you want?

How do they behave?

What do they do everyday? Don’t just read this, write down who you need to become.

Amazing things happen when you make the decision to change yourself forever.

We do get to make that choice you know?

Your freedom will never come until this change happens. And you’re essentially in a mental prison until that change happens.

Which do you prefer?

Need help? Reply to this email and let tell me your story...

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