MINDSET, MONEY AND FREEDOM

3 Things to Change Your Life…

by Brendan Chaplin

Hey friend,

This week is about three things that will change how you think, how you make money, and how you create freedom in your life.

• Produce more than you consume. If you are constantly consuming and never creating, you will stay stuck. Shift the balance and watch your life change.

• Scarcity creates value. You are a scarce resource. If you create demand for yourself and your services, your value increases.

• Letting go creates freedom. The things you own can own you. When you detach from what you think you need, you realise how much lighter life becomes.

Before we get into it, my latest YouTube video on [relevant topic] is live. If you have ever considered [moving/investing/exploring a better lifestyle], check it out. Watch it here.

Right, let’s get into it.

Xx

MINDSET: PRODUCE MORE THAN YOU CONSUME

Just think about that for a second.

If you are moving your business forward, if you are moving your life forward, you are producing more than you consume.

If you are spending all day on YouTube, scrolling Instagram, watching box sets, and being a world-class consumer, there is a really good chance you are not where you want to be in life.

So here is the challenge.

Make a list of all the things you consume too much of. The things you know are a waste of time.

Then, cut three of them for the next 14 days.

And replace them with three productive things.

• Instead of watching Netflix, read a book.

• Instead of defaulting to YouTube, write a blog post or film a video and publish it.

• Instead of scrolling, create something valuable that moves you forward.

Now imagine doing that, not just for 14 days, but for the next 14 months.

Or even years.

That is how life changes.

MONEY: SCARCITY CREATES VALUE

You are a scarce resource. There is only one of you.

And if you create demand for yourself and your services, by default, your value goes up.

That is how pricing works.

• Gold is valuable because there is a limited supply and people compete for it.

• Bitcoin is valuable because there will never be more than 21 million.

• The best hairdresser in town has a waiting list and charges more.

• The best restaurant is fully booked for weeks and costs more.

• Priority seats on a plane cost more because there are fewer of them.

Scarcity drives value.

So your job is simple.

1. Get better at creating demand for your services.

2. Get better at charging more for them.

That is it.

Most people are scared to ask for bigger numbers. They undervalue themselves. But the minute people compete for your time, your value increases.

So ask for more. Raise your prices. And make sure you are playing in a market that values what you bring.

FREEDOM: I SWAPPED THE RANGE ROVER FOR A SCOOTER

Back in the UK, I had two Range Rovers and a Porsche 911 on my driveway. I used to look out the window, smile at my cars, and feel proud of them.

Now?

I have a rental car that costs €150 a month and an electric scooter that I use every day.

And I have never had more freedom.

When you own cars like that, no matter how much money you have, part of you smiles but part of you winces.

• You see how much they depreciate every week.

• You know you are a target for theft.

• If you scrape the wheel or get a dent, you know it is going to cost you.

That is not freedom. That is a harness to something.

When you let go, you get freedom.

And this does not just apply to cars. It applies to everything.

What are you holding onto that is actually holding onto you?

What are you chasing that is keeping you stuck?

Let go. Lighten the load. And move faster.

Keep making it happen.

B. Xx

My work changes lives, here’s just a few recent examples:

• A selection of clients winning Here. 

• Learn how Sam from a handful of clients signed 5 clients from one event Here. 

• Learn how Russell generated £32k of increased revenue in just 6 weeks Here. 

• Hear from Craig who signed his first £30k client and scale from there Here. 

• A selection of my clients speaking about their personal and business transformations: https://youtu.be/DefGWRjHrsA 

• Tons more on my website here.

• And my Linkedin here (scroll to featured section).

If you want to experience a profound transformation in your life and your business reply to this with the word ‘change’ or contact me here.

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