- Mindset, Money and Freedom by Brendan Chaplin
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- MMF#31: The best way to make NO money as a coach, 5 ways to change state and staying small.
MMF#31: The best way to make NO money as a coach, 5 ways to change state and staying small.
Happy Christmas and New Year!
MINDSET, MONEY AND FREEDOM
3 Things to Change Your Life…
by Brendan Chaplin
Hey friend,
Good morning to you. It’s almost Christmas and the end of 2024. Super excited to support you in your journey into 2025 and beyond.
As usual I have three important concepts for you today.
You don’t have to have a big business to make a real difference and an exceptional income.
The best way to make no money as a coach.
5 ways to change your state.
Let’s do it.
Xx
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MINDSET :
Many years ago I went to a seminar with a business guru and one of the core lines he shared was this:
“Think Big or Stay Small”.
The framing being that if you don’t think big you will never grow.
For years I agreed with that. In my business at the time I went from me to 20 full time staff, big marketing budget, all bootstrapped.
But I gradually realised I wasn’t enjoying it anymore. It’s not what or why I got into the profession.
I was driven by a big vision to build a big company, and i just thought that meant I had to do it ‘the normal way’…
Going into 2025 I believe the game has changed.
Thinking big doesn’t mean you need to have a huge team or a massive marketing budget.
You can have big impact and income goals and leverage technology, community, social media and more to reach the people that need your help.
And you can do it without lots of people or a huge budget.
If I was giving that same seminar i attended my message would be different:
Think big and stay small.
Small, impactful, profitable.
That’s what most of my clients are building.
In coaching you can get to really meaningful numbers with that approach. And you get to pick your clients, deliver your best work and do it on your terms.
If you want to build a big business with lots of people that’s cool, I’ve been there, I hear you.
But don’t rule out the think big stay small approach.
And whatever your goals remember you have to be small before you can be big. Slow down and enjoy it, it might just be right for you.
MONEY:
Want to know how to make no money as a coach ?
Create a ton of products and services and launch them all.
You know, the website that’s filled with more products than amazon but doesn’t sell any.
How it works is this:
Decide who you want to work with. Lead them.
Create content for them, serve them. Every day.
Listen to them and create one thing at a time.
Launch it successfully.
Your life will be so much simpler this way and you can actually do an incredible job for them, whilst charging market leading prices because your the expert that person needs.
It’s much easier to complicate things than it is to simplify them.
FREEDOM:
More and more I’m realising that it’s not about ‘downtime’ or ‘relaxation’ it’s actually about changing state. These things can be intertwined but they are not the same.
Ever noticed that when you plan relaxation in you don’t do any relaxing? Your mind keeps wandering and you even end up more anxious or stressed?
Here’s 5 ways you can bring state change into your life and get more from the time you have:
Breathwork – Literally a game changer. Just a few intentional breaths can shift your physiology and bring you back to the present. It’s become a daily focus for me, if only for a few minutes.
Movement: Change your physical state to change your mental state. A walk, lifting some weights or even a 5-minutes of mobility work can get it done.
Cold Exposure: A cold shower or immersion can really wake you up and break through sluggishness or anxiety. It’s a rapid reset for your nervous system.
Sound: Music brings memories. It will take you back to your youth, or transform you to the future. I went to Tony Robbins event a few years ago and his use of music was really incredible. I would say it was the key for the whole event. Use it to your advantage.
Visualisation: You can literally create the person you want to be. I like to imagine life in the future. Remember times in the past. Think about specific people that are important to me. When paired with intentional breathing, visualisation can quickly change your emotional state and mindset.
My work changes lives, here’s just a few recent examples:
A selection of clients winning Here.
Learn how Sam from a handful of clients signed 5 clients from one event Here.
Learn how Russell generated £32k of increased revenue in just 6 weeks Here.
Hear from Craig who signed his first £30k client and scale from there Here.
A selection of my clients speaking about their personal and business transformations: https://youtu.be/DefGWRjHrsA
Tons more on my website here.
And my Linkedin here (scroll to featured section).
If you want to experience a profound transformation in your life and your business reply to this with the word ‘change’ or contact me here.
Did this newsletter help you get a breakthrough in some way? Reply to this email and tell me how, I’d really appreciate it.
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